Privacy Policy

1. Introduction

Exit Ready Solutions ("ERS," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ExitReadySolutions.biz, use our services, or interact with us through email, SMS, or other communication channels.

By accessing our website or using our services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

We collect several types of information from and about users of our services:

2.1 Personal Information You Provide

When you engage with ERS, we may collect personal information that you voluntarily provide, including but not limited to:

• Contact Information: Name, email address, phone number, business address
• Business Information: Company name, industry, revenue range, number of employees, business goals
• Financial Information: Business financial data, valuation information, exit planning details
• Communications: Information you provide when you fill out forms, complete assessments, schedule consultations, or communicate with us via email, phone, SMS, or chat
• Account Information: If you create an account, we collect login credentials and preferences

2.2 Information Automatically Collected

When you access our website, we automatically collect certain information about your device and browsing activity:

• Usage Data: Pages visited, time spent, links clicked, search queries
• Device Information: IP address, browser type, operating system, device identifiers
• Location Data: General geographic location based on IP address
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to track activity and improve user experience

2.3 Information from Third Parties

We may receive information about you from third-party sources, including business databases, marketing partners, social media platforms (such as LinkedIn), and public records. This helps us verify information, enrich our understanding of your business needs, and improve our services.

3. How We Use Your Information

We use the information we collect for various business purposes, including:

3.1 Service Delivery

• Providing exit readiness assessments and consulting services
• Conducting business valuations and strategic planning
• Implementing technology solutions and operational improvements
• Facilitating introductions to our sister company, Oxford Highland Advisors

3.2 Communication

• Responding to inquiries and providing customer support
• Sending educational content, newsletters, and resources
• Scheduling appointments and sending reminders
• Marketing our services, including via email, SMS, and LinkedIn

3.3 Business Operations

• Improving our website and services
• Analyzing trends and user behavior
• Conducting research and development
• Maintaining security and preventing fraud

3.4 Legal and Compliance

• Complying with legal obligations and regulations
• Enforcing our Terms of Use and other agreements
• Protecting our rights, property, and safety, and that of our clients and others

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

4.1 With Oxford Highland Advisors

When appropriate and with your knowledge, we share information with our sister company, Oxford Highland Advisors (OHA), to provide integrated exit advisory and transaction services. ERS and OHA work as a unified platform to serve your business needs.

4.2 Service Providers

We engage third-party service providers to assist with business operations, including CRM systems (GoHighLevel), email marketing platforms, SMS providers, analytics tools, website hosting, and payment processing. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.3 Business Transfers

If ERS is involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have.

4.4 Legal Requirements

We may disclose your information if required by law, court order, or governmental request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others, investigate fraud, or respond to legal process.

4.5 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

5. SMS and Email Communications

5.1 SMS/Text Messaging

When you provide your mobile phone number and opt in to receive text messages, you consent to receive SMS messages from ERS, including appointment reminders, service updates, and marketing communications. We comply with the Telephone Consumer Protection Act (TCPA) and applicable A2P (Application-to-Person) regulations.

• Message frequency may vary
• Message and data rates may apply
• You can opt out at any time by replying STOP to any text message
• For help, reply HELP or contact us directly
• Carriers are not liable for delayed or undelivered messages

5.2 Email Communications

We send email communications for service delivery, educational content, and marketing purposes. We comply with the CAN-SPAM Act and provide an unsubscribe option in every marketing email. You may opt out of marketing emails at any time, though we may still send transactional or service-related emails necessary for our business relationship.

6. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

Client engagement data, financial records, and business assessments may be retained for extended periods to comply with legal, accounting, and regulatory requirements, typically 7 years or longer as required by applicable law.

8. Your Rights and Choices

Depending on your location and applicable law, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information, subject to legal obligations
• Opt-Out: Unsubscribe from marketing communications via email or SMS
• Portability: Request transfer of your information to another service provider
• Object: Object to certain processing of your information

To exercise these rights, please contact us using the information provided in Section 12 below.

9. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us recognize you, remember your preferences, and analyze website traffic.

Types of cookies we use:

• Essential Cookies: Necessary for website functionality
• Performance Cookies: Help us understand how visitors use our website
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Track your activity to deliver relevant advertisements

You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality.

10. Third-Party Links

Our website may contain links to third-party websites and services. We are not responsible for the privacy practices or content of these third parties. We encourage you to review their privacy policies before providing any personal information.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete that information.

12. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Exit Ready Solutions

2684 Derby Walk NE
Atlanta, GA 30319
Email: legal@exitreadysolutions.biz
Phone: +1 (404) 240-0235

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will post the updated policy on our website with a revised effective date. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

For significant changes, we will provide more prominent notice, such as email notification or a notice on our website homepage.

14. State-Specific Rights

California Residents

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete personal information, and the right to opt-out of the sale of personal information (though we do not sell personal information).

Georgia and Other State Residents

As our primary service area is Georgia, we comply with applicable Georgia state privacy laws and regulations. Additional state-specific rights may apply depending on your location.

Last Updated: February 6, 2026